Many organisations are taking advantage of SEO as well as internet marketing techniques to gain a significant competitive advantage. Let’s explore how they use SEO techniques to transform their online presence. Here are a few SEO techniques that can transform a website: Make use of structured data (Schema markup) According to Kissmetrics, schema markup is […]

Experts use different digital marketing methods to improve a website’s rankings, traffic, sales and revenue. If you are a new digital marketer, you should use the following digital marketing techniques: Pay attention to link building techniques It’s a fact that backlink profile is a vital factor for achieving high ranking and traffic.  That is why […]

As online marketing becomes more challenging, it’s time to get organised and plan an aggressive online marketing strategy to improve and manage your brand’s web presence. Here are a few effective online marketing strategies: Turn visitors into customers One of the most effective ways of turning visitors into customers is to create a blog and […]

Most businesses presume that online marketing doesn’t make sense or isn’t effective at all. But it has the ability to generate leads. All you need to do is to focus on: Facebook With its 1.65 billion monthly active users, there is no reason for not using Facebook. Today, no platform can beat Facebook.  According to […]

No online marketing strategy is complete without a powerful social media strategy. Here are a few social media strategies for businesses: Facebook Whether you want to enhance your business exposure, generate more leads or improve revenues, use Facebook. It has become one of the most effective platforms for businesses. Here are a few tips to […]

Here are a few simple online marketing strategies for e-commerce stores: Formulate an effective content marketing strategy A solid content marketing strategy can take your e-commerce store to the next level. According to the Content Marketing Institute, 70% of B2B marketers surveyed say they are creating more content this year than they did the last […]

Most businesses use digital marketing techniques to keep pace with the changing  landscape.  Let’s discover how a business can use digital marketing techniques as a cornerstone of their marketing strategy. Here are a few digital marketing techniques: Aim for high CTR CTR isn’t crucial for SEO only, it is equally important for paid ads. As […]

Online marketing improves a website’s traffic as well as sales. It is a cost-effective, efficient as well as productive method to improve the overall ROI of a website. Here are a few online marketing techniques: Create a Google+ Presence Google+ is one of the best ways to build brand exposure. As a marketer, you must […]

Today, analysing competitors’ websites are more important than ever. It not only provides profound insights, but also helps marketers to develop a powerful marketing strategy. With the help of a few competitor analysis tools, you can gain valuable insights. Here are a few competitor analysis tools: Buzzsumo It is an essential tool for SEO experts […]

Building and maintaining web presence is not an easy task. It takes time, effort and resources to learn new online marketing techniques as well as test and implement them to get the expected yields. Here are a few cost-effective ways to improve web presence: Invest in search engine optimisation  For any website, SEO is a […]