Whether you are a digital marketing expert or a business owner, you always need a powerful software solution to meet your goals. Most digital marketing experts utilise simple yet versatile software solutions to simplify and align their complex tasks. Here are a few powerful software solutions: SEO PowerSuite It is the best friend of SEO professionals, bloggers and online marketers. It offers four exclusive tools such as Rank Tracker, WebSite Auditor, SEO SpyGlass, and Link-Assistant. Benefits of SEO PowerSuite:

• Helps in keyword research, rank tracking, backlink analysis, on page optimisation, etc.
• Provides extensive data to analyse and improve search engine marketing efforts.
• Helps to achieve as well as maintain top positions in any search engine.

Raven This is the most versatile and effective internet marketing tool.  It helps in managing search engine optimisation, social media conversations as well as online advertising campaigns. Benefits of Raven:

• Helps to create automated marketing reports.
• Seamlessly integrates Google Analytics, Google AdWords, and Search Analytics from Google Search Console.
• Assists in fixing technical onpage issues.

adCore (PPC Automation & Management Software) It is an effective advertising technology platform for PPC professionals. Benefits of adCore:

• Helps to create and share reports with clients and managers.
• Assists in building dynamic Ad campaigns as well as bid management.
• Helps to perform A/B Testing.
• Helps you to increase your return on investment.
• Assists you to advertise on smart phones and tablets.

Qualaroo This tool helps you to collect and analyse customer insights.  It also helps you to integrate other marketing, CRMs, analytics, and website optimisation tools. Benefits of Qualaroo:

• Helps you to customise surveys.
• Assists in geographic targeting and integrating analytics.

Social Ads Tool It is a productive and robust Facebook Ads Management Platform, available in multiple languages. It provides intelligent insights to marketers so that they can improve their online marketing strategies. Benefits of Social Ads Tool:

• It provides complete technical support.
• It supports Android, iPhone, and iPad.
• Helps in analysing funnel, tracking goals, and analytics integration.
• Assists in bulk importing, exporting and editing of all campaigns.

Compete This tool allows you to create, view and export reports. It is ideal for large enterprises, mid size and small businesses. Benefits:

• Helps to analyse growth trends and manage historical data feeds.
• Assists in measuring a website’s traffic sources.
• Helps to improve the overall performance of a campaign.

So, use the above mentioned software solutions and tools to improve your operations.